Last updated: July 2026

At Swim-With-Me Ltd, we are committed to protecting your privacy and handling your personal information fairly, lawfully and transparently.

This Privacy Policy explains what information we collect, why we collect it, how we use it and your rights under UK data protection law.

Who We Are

Swim-With-Me Ltd is the Data Controller responsible for your personal information.

If you have any questions regarding this Privacy Policy or the information we hold about you, please contact us:

Email: office@swim-with-me.co.uk

What Information We Collect

Depending on the services you use, we may collect:

• Parent or guardian name
• Swimmer's name
• Date of birth
• Postal address
• Email address
• Telephone numbers
• Emergency contact details
• Medical information relevant to swimming lessons
• Payment and billing information
• Attendance records
• Assessment records and swimming progress
• Correspondence with us
• Website usage information through cookies

Special Category Data

As part of providing safe swimming lessons, we may collect health information about swimmers such as:

• Medical conditions
• Disabilities
• Allergies
• Additional learning needs
• Emergency medical information

This information is only collected where necessary to provide safe swimming lessons and is treated with the highest level of confidentiality.

How We Use Your Information

We use your information to:

• Register swimmers onto our lessons
• Allocate swimmers to suitable classes
• Ensure swimmer safety
• Contact you regarding lessons
• Process payments
• Administer memberships
• Respond to enquiries
• Issue certificates and awards
• Improve our services
• Meet legal and insurance requirements

Where you have agreed, we may also send information about:

• New classes
• Holiday courses
• Special offers
• Events
• Training courses

You can unsubscribe from marketing communications at any time.

Lawful Basis for Processing

Under UK GDPR, we process your personal information under one or more of the following lawful bases:

• Performance of a contract
• Legal obligation
• Legitimate interests
• Consent (where required)
• Protection of vital interests (for emergency medical information)

Sharing Your Information

We do not sell your personal information.

We may share information only where necessary with trusted third parties including:

• Payment providers
• Booking and membership software providers
• IT service providers
• Governing bodies where required
• Insurers
• Emergency services where necessary to protect health or safety

All third parties are required to protect your information.

How Long We Keep Information

We only retain personal information for as long as necessary to:

• Provide our services
• Meet legal obligations
• Resolve disputes
• Comply with insurance requirements

Medical information is regularly reviewed and updated.

Website Cookies

Our website uses cookies to:

• Monitor website traffic
• Improve website performance
• Understand how visitors use our website

Cookies do not normally identify you personally.

You can disable cookies through your browser settings.

Website Enquiries

If you contact us through our website, email or telephone, we will use your information only to respond to your enquiry and provide information about our services.

Payment Information

Payments are processed securely through our authorised payment providers.

Swim-With-Me does not store your full payment card details.

Children's Information

As a provider of children's swimming lessons, we collect information about children only with the consent of a parent or legal guardian.

We only collect information necessary to safely deliver our services.

Data Security

We take appropriate technical and organisational measures to protect your personal information from:

• Unauthorised access
• Loss
• Misuse
• Alteration
• Disclosure

Only authorised staff have access to personal information required for their role.

Your Rights

Under UK GDPR you have the right to:

• Access your personal information
• Correct inaccurate information
• Request deletion where appropriate
• Restrict processing
• Object to processing
• Request transfer of your information
• Withdraw consent where processing relies on consent

To exercise these rights, please contact us using the details above.

Complaints

If you are unhappy with how we handle your personal information, please contact us first so we can resolve your concerns.

You also have the right to complain to the Information Commissioner's Office (ICO).

Third-Party Websites

Our website may contain links to external websites.

We are not responsible for the privacy practices or content of those websites. We encourage you to read their privacy policies before submitting personal information.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be published on this page together with the revised date.